The first thing you’ll notice is that the average percentage of random anchors is super high compared to the other types of anchor text we studied. This makes sense because random anchors incorporate pretty much all other anchors besides a few very specific ones. be true, but it’s certainly a risky and unnecessarily difficult way to achieve th

Well-written anchor text benefits both human users and search engines. Effective anchor text should be:The rule of diversity applies both to internal linking and link building. To back up the statement, here are some curious cases: That means nofollow links may or may not pass PageRank value to the target web page; however, it’s still not worth